Sales Representation · Business Development · Bangladesh
Sales Representation and Business Development in Bangladesh
Sell in Bangladesh before you open an office. Our local sales representatives find buyers and distributors, set up meetings, follow up leads and manage key accounts for your company, while you keep the pricing, the contracts and the customer relationships.
01
Prospect
02
Meeting
03
Proposal
04
Order
A local team runs every stage of your pipeline and reports it to you each month.
Quick answer
What Is Outsourced Sales Representation in Bangladesh?
Outsourced sales representation is when a local firm acts as a foreign company’s sales team in Bangladesh, finding customers, arranging meetings and following up deals on the company’s behalf. The foreign company sets prices and signs contracts directly, so it can test and grow the Bangladesh market without opening a local office first.
Market entry options
Three Ways a Foreign Company Can Sell in Bangladesh
A liaison office cannot sell. A distributor sells but controls your customers. A sales representative sells for you while you stay in control.
Option 1
Liaison Office
- Market research and brand promotion
- Cannot sell, invoice or sign contracts
- Needs government approval and inward remittance
- Fixed office and staff costs
Option 2 · Recommended
Outsourced Sales Representative
- Finds, meets and follows up buyers for you
- You set prices and sign every order
- Customers and CRM data stay yours
- No local entity needed to start
- Does not hold stock, so pair with an importer when needed
Option 3
Local Distributor
- Buys, stocks and resells your products
- Handles import, delivery and credit
- Controls pricing and end customers
- Often sells competing brands
Liaison office rules come from Invest Bangladesh (formerly BIDA) and Bangladesh Bank. Ready for a legal presence? See company setup and local presence.
What we do
Sales and Business Development Services
Four services you can use on their own or as one outsourced sales team.
01
Market and Partner Mapping
Know who buys, who competes and who could distribute before you spend on sales.
- Target customer lists by sector and region
- Competitor and price checks
- Shortlist of importers, distributors and resellers
Turn a target list into real meetings with decision makers.
- Calls, email, LinkedIn and WhatsApp outreach
- Qualified meetings booked in Dhaka, Chattogram or online
- Meeting notes logged in your CRM
02
Lead Generation and Appointment Setting
03
Sales Representation and Key Accounts
A named local representative who speaks for your company and keeps deals moving.
- Product demos, quotations and follow-up
- Key account visits and relationship management
- Order and payment follow-up with your team
Build a channel that keeps selling after the first order.
- Distributor search, checks and onboarding
- Agreement terms, targets and performance reviews
- Support preparing private and government tender documents
04
Distributor and Tender Support
Sectors
Who We Represent
B2B and B2C companies selling into a market of about 173.6 million people. Public buyers often prefer local agents or licensed distributors, and private buyers expect local after-sales support.
- Industrial machinery
- Software and SaaS
- Medical devices
- Chemicals and materials
- Consumer brands
- Education and training
- Energy and solar
- Professional services
Engagement models
Choose How You Want to Start
Start small, prove demand, then scale.
Test the market
Market Test
A fixed project to check demand before you commit.
- Market and partner mapping
- Outreach to a target list
- First qualified meetings
- Go or no-go report
Most chosen
Ongoing Sales Representation
A local representative working your pipeline every month.
- Named sales representative
- Lead generation and follow-up
- Key account management
- Monthly pipeline report
Build a channel
Distributor Setup
Find, check and launch the right local partners.
- Distributor long list and short list
- Background checks and visits
- Agreement and target setting
- Launch and quarterly reviews
Governance
Transparent, Accountable Representation
The US Commercial Service advises foreign companies to screen Bangladeshi agents carefully. We work on written terms, report every activity and keep your brand clear of improper payments.
Need someone senior to lead the whole country? See our part-time country head service.
- Written agreement with clear scope, targets and commission terms
- Background checks on every distributor and agent
- No gifts or payments to public officials
- Open expense reporting with receipts
- Contact data collected and used with consent
- Weekly pipeline call and a monthly written report
FAQs
Sales Representation in Bangladesh: Questions Answered
Not sure where to start? Our market research and entry planning team can size the opportunity first.
What is outsourced sales representation in Bangladesh?
It is when a local firm acts as a foreign company’s sales team in Bangladesh, finding customers, arranging meetings and following up deals, while the foreign company sets prices and signs contracts.
Can a foreign company sell in Bangladesh without a local company?
Yes. Many foreign companies sell through local representatives, agents or distributors and invoice customers from abroad. The local importer or distributor holds the import registration. You can set up a local entity later when sales justify it.
Can a liaison office sell products in Bangladesh?
No. A liaison office cannot carry out commercial activity. It can only promote the parent company and gather market information, and it needs approval from Invest Bangladesh (formerly BIDA) and Bangladesh Bank.
What is the difference between a sales representative and a distributor?
A sales representative finds and develops customers for you but does not buy or hold stock. A distributor buys your products, stocks them and resells them, usually controlling local pricing and customers.
How do you find distributors in Bangladesh?
We map importers, distributors and resellers in your sector, check their background, references and capacity, visit them and present a short list with our recommendation.
Can you help with government tenders?
Yes. We monitor relevant tenders and help prepare documents with your team. Public buyers often prefer bids through a local agent or licensed distributor, and each tender sets its own eligibility rules.
Who owns the leads and customer relationships?
You do. All contacts, meetings and deals are logged in your CRM or a shared system you control.
How is the sales representation service priced?
Usually a monthly retainer, sometimes with an agreed success fee. All terms are written into the agreement. We send a quote after a short scoping call.
Can our sales representative become our employee later?
Yes. When you are ready, the representative can be hired through our EOR and payroll service or by your own local company.
Start Selling in Bangladesh With a Local Sales Team
Tell us your product, target buyers and goals for the first year. We will reply with a market view, a recommended route and a scoped proposal.
BPO Bangladesh · Suite 610, 5th Floor, Rupayan Shopping Square, Bashundhara R/A, Dhaka 1229 · +880 1711-990020
